News & Events

We recently discovered counterfeit Optimix® TA313 Flexible Tile Adhesive in Hong Kong. On 30 April 2025, Hong Kong Customs promptly took enforcement action and successfully seized a batch of suspected counterfeit Optimix® TA313 Flexible Tile Adhesive at the Yau Ma Tei Public Cargo Working Area, preventing these products from further circulation in the market.   Optimix reminds consumers to purchase 奧迪美® OPTIMIX® products from reputable stores, or refer to the list of retailers on our company website (https://www.optimix.com.hk/en/retailers). If you have any concerns regarding product authenticity, please do not hesitate to contact us directly: Phone: 2395 5388;       Email: info@optimix.com.hk     Optimix (Hong Kong) Limited

2024 has been a year of continued progress in environmental protection and sustainability for Optimix. With our strong commitment to green development, we have earned several significant certifications and awards, demonstrating our corporate values and laying a robust foundation for future growth.   Our two main production facilities successfully obtained ISO 50001 Energy Management System Certification this year, and were also honored with the BOCHK Corporate Low-Carbon Environmental Leadership Awards, underscoring our unwavering efforts in energy efficiency and carbon reduction. Meanwhile, the Group received further recognition through the Hong Kong Green Organization Certification, reflecting our proactive approach to environmental management and corporate social responsibility.   Several of our flagship products have been accredited under the CIC Green Product Certification Scheme. In addition, environmental products under the Optimix and BoomPlast brands—including tile adhesive, tile grout, and repair mortar series—earned the China Green Building Material Product Certification (3-Star), highlighting our dedication to developing and promoting green products.   Moving forward, Optimix will continue to invest in environmental initiatives, utilizing innovation and improvement to drive sustainable development. We look forward to collaborating with various stakeholders to make a greater contribution to society and the environment, progressing toward a greener future together!

In mid-December, approx. 40 members of the H.K. Brick-Laying & Construction Trade Workers’ Union visited Optimix's Zhuhai production base for an in-depth and insightful exchange. By showcasing a green factory and a range of automated production facilities, the visitors gained firsthand understanding of the plant’s intelligent operations, learning about Optimix’s success in boosting production efficiency and implementing eco-friendly technologies. They also engaged in lively discussions with our representatives, sharing industry knowledge and experiences.   Looking ahead, Optimix will continue to promote interaction and collaboration within the industry through additional tours and exchange activities, working together to drive sustainable development and create greater value for the construction sector.

The “ISS’ Got Talent Scholarship 2024 Prize Presentation Ceremony cum Talent Showcase” was successfully held on December 8. Mr. Jason Chow, Senior Manager - Corporate Marketing and Planning at Optimix, attended the event as a guest, joining other attendees to witness outstanding performances by talented young participants.   Through the earlier judging process, we were deeply impressed by the dedication and perseverance demonstrated by each participant in music, sports, and artistic creation. Their efforts and growth not only highlight the diverse potential of the younger generation but also underscore the importance of providing platforms and opportunities to nurture talent within the community.   We firmly believe that supporting youth talent development is an investment in the community’s future. Looking ahead, we will continue to engage in and support such initiatives, working hand in hand with various sectors to create broader opportunities for young people, encouraging them to use their talents and creativity to make a positive impact on society.

On December 7, Optimix sent its volunteer team to Shek O Back Beach to participate in the "Construction Industry Countryside and Shoreline Clean-up Campaign,". Aimed at raising community awareness and encouraging marine conservation, the volunteers collected litter along the beach while promoting the importance of marine conservation, fully demonstrating the company's commitment to social responsibility.   As a company that values environmental stewardship and sustainable development, Optimix continues to encourage employees to participate in similar initiatives to protect our planet. By actively promoting environmental awareness, we hope to inspire more people to safeguard our ecosystems and work together for a sustainable future.