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  • 2026-06-09
    LANDMARK: A Central Icon Continuously Renewed Through Time
    Central has long been Hong Kong’s most representative business district. Banks, financial institutions, professional services firms, multinational corporations and high-end business communities have gathered here for decades, shaping the area’s distinctive international character. As Hong Kong gradually developed into a major financial center in Asia in the latter half of the twentieth century, Central’s urban landscape also continued to evolve. Traditional commercial buildings were increasingly replaced by integrated commercial spaces that placed greater emphasis on planning, design, efficiency and experience. Against this backdrop, LANDMARK was conceived from the beginning as more than a shopping mall; it was designed as an urban landmark for Central, an international business hub. Combining luxury retail, Grade A office space, dining, hotel services, public areas and well-planned circulation routes, it provides businesspeople, travellers, consumers and local visitors with a space that balances efficiency with sophistication. In terms of architecture and spatial design, LANDMARK’s atrium functions almost like Central’s indoor urban living room. It accommodates foot traffic, social encounters, brand showcases and public events, becoming a natural point of passage and pause for those working, meeting, shopping and dining in Central. Closely connected to surrounding commercial buildings, pedestrian footbridges, streets and the MTR network, LANDMARK is not an isolated commercial development, but part of Central’s daily operation. This deep integration into urban life means that its significance as a landmark lies not only in being “seen”, but in being used, day after day, year after year. Over the years, LANDMARK has continually adjusted itself in response to the city’s development and changing consumer needs. From its early role as an important component of Central’s premium commercial infrastructure to its present position as an integrated destination for shopping, dining, art, festive experiences and lifestyle, LANDMARK has consistently responded to the changing times. A space that truly becomes a landmark does not remain frozen in one glorious era; it is one that continues to stay alive across different periods. What makes LANDMARK special is that it has preserved Central’s long-established image of sophistication, stability and internationalism, while continually responding to a new generation of consumers through brand renewal, spatial enhancement, upgraded services and curated events that reflect contemporary expectations of experience, aesthetics and lifestyle. LANDMARK’s renovation works are not merely a simple refurbishment, but a continuation and reinterpretation of the value of an urban landmark. For a premium commercial space that remains in daily operation, renovation must be carried out without compromising tenants’ business operations, customer experience or the overall image of the property. Behind this lies meticulous project planning, material selection, construction coordination and quality control. More importantly, the renewal of LANDMARK is not about overturning the past, but about elevating what already exists. It preserves the premium positioning and spatial memories built up over the years, while introducing design, technology and materials better suited to contemporary needs, allowing this classic landmark to continue serving users today and in the future. At a time when sustainable development is becoming increasingly important, the strategic renewal of existing buildings is itself a more responsible approach. Compared with demolition and reconstruction, renovation helps reduce resource waste and extend the inherent value of a building. By selecting greener, more durable and certified sustainable materials, the long-term performance of the space can also be further enhanced. Optimix is honored to have participated in the renewal of LANDMARK. Our products — Procrete, BP126, BP138, SC216, PC45, TG410E and TA328 — all contributed to the project. Among them, TG410E and TA328 have received CIC Green Product Certification (CICGPC 2.0) recognition, aligning closely with the green and environmentally conscious vision behind this renovation. For us, this is not merely a project, but an opportunity to take part in the continued evolution of one of Hong Kong’s most important urban landmarks. In this process, materials are no longer just components of a building’s surface; they become an important medium connecting history, the present and the future. LANDMARK carries the urban memories of Central and bears witness to the development of Hong Kong’s premium commercial spaces. Its enduring influence over the years does not come from remaining fixed in past success, but from its ability to evolve with the times. From architectural space to brand experience, from commercial positioning to sustainable practice, LANDMARK continues to renew itself while extending its own value. A true landmark is never merely a witness to history; it is also a participant in the city’s development. This is true of LANDMARK, true of Central, and true of Hong Kong.
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  • 2026-04-30
    Optimix Among the First Batch to Achieve CICGPC 2.0 (Platinum) —— Three Flagship Products Set New Green Industry Standard
    OPTIMIX once again sets the benchmark for green standards in the industry! Three of our core products — TA313 Tile Adhesive (Semi-Flexible), TA328 Tile Adhesive (Flexible), and TG410E Tile Grout (High Performance) — have officially been awarded the highest Platinum rating under the newly launched CIC Green Product Certification (CICGPC) 2.0. With outstanding environmental performance, OPTIMIX is proud to be among the first companies in the industry to receive this upgraded certification. This milestone not only affirms our leadership in green R&D, low-carbon manufacturing, and sustainable development, but also sets a new benchmark for green building materials in Hong Kong.   CICGPC 2.0: An Authoritative Standard Towards Carbon Neutrality CICGPC is the most credible assessment systems in Hong Kong’s construction sector and is directly linked to the BEAM Plus credit mechanism. The new 2.0 version represents a comprehensive upgrade from 1.0, with a stronger focus on embodied carbon control, resource circularity, health and environmental performance, and innovative technologies. Its more rigorous assessment criteria support Hong Kong’s goal of achieving carbon neutrality by 2050. OPTIMIX’s successful certification demonstrates that our product life-cycle management has reached a leading standard aligned with international best practices.   From Raw Materials to Production: A Comprehensive Commitment to Sustainability and Carbon Reduction To meet the stringent requirements of CICGPC 2.0, OPTIMIX has demonstrated strong environmental performance across multiple key areas: Life Cycle Assessment (LCA): We have completed product carbon footprint (CFP) quantification covering raw material supply (A1), transportation (A2), and manufacturing (A3), and have obtained Environmental Product Declarations (EPDs), meeting the BEAM Plus requirements for life-cycle assessment. Regional Production Strategy: By strictly implementing regional production, with manufacturing locations kept within 800 km of project sites by road transportation, our products not only meet the requirements for regional materials but also significantly reduce transportation-related carbon emissions and enhance supply chain resilience. Exceptional Health Protection: Our products contain less than 0.1% ozone-depleting substances and have passed the stringent VOC emissions testing under CDPH Standard Method v1.2, with formaldehyde emissions controlled within 0.1 mg/m³/24h. This not only satisfies BEAM Plus requirements, but also aligns with international certification systems such as LEED and WELL, providing outstanding indoor air quality protection for building users.   Continuing the Platinum Legacy: Where Premium Quality Meets Green Innovation As a company deeply committed to green building materials, OPTIMIX was awarded the highest Platinum rating under CICGPC 1.0 for TA328 as early as 2021. This latest achievement — with three products simultaneously receiving Platinum certification under CICGPC 2.0 — marks another major step forward in our journey of smart production and technological innovation. Looking ahead, OPTIMIX will continue to advance low-carbon technologies and the use of recycled resources. Being among the first companies to receive CICGPC 2.0 certification is only the beginning. We will keep developing high-performance, environmentally responsible building materials and work hand in hand with industry partners to build a healthier, more sustainable green future for Hong Kong.
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  • 2026-03-01
    Optimix Partners with Bozhilin to Advance Smart Construction with Putty Robots
    Facing the multiple challenges of labor shortages, tight schedules, and continuously rising quality requirements in the Hong Kong construction industry, Optimix has taken the lead in responding to industry needs with its scientific research strength, launching a deep technical collaboration with Bright Dream Robotics, a leading domestic construction robot brand. Optimix's R&D team specifically readjusted the formulas of two of its skimcoat products — OPTIMIX SC216 Skimcoat (Fine) and OPTIMIX SC273 Skimcoat (Putty for Paint) — tailored to the construction characteristics of Bright Dream Robotics' putty coating robots. This ensures that the slurry achieves optimal fluidity, setting time, and surface smoothness under mechanized construction conditions, allowing the robots to operate smoothly, stably, and continuously. Research-Driven: Customizing Formulas for Robots Optimix has always firmly believed that true customer service goes beyond providing off-the-shelf products; it lies in deeply understanding the construction needs of customers and providing tailor-made solutions through technological R&D. In this collaboration, the Optimix R&D team worked closely with Bright Dream Robotics engineers to systematically evaluate the special requirements of the robot's automatic scraping and material feeding systems for putty materials. They made precise adjustments to key performance indicators such as slurry fluidity, setting time, water retention rate, and bonding strength. The adjusted formulas effectively prevent issues such as bubbles, cracks, and uneven thickness during mechanical construction, significantly improving the smoothness and consistency of the finished walls, and fully demonstrating Optimix's profound accumulation in the field of building materials research. In-Factory Practical Validation: Precisely Meeting Construction Needs To ensure the formulas can perfectly handle actual engineering challenges, this collaboration specifically conducted rigorous practical validation within the Bright Dream Robotics factory. Under simulated construction conditions in the factory, the Bright Dream Robotics putty coating robot, paired with Optimix's adjusted OPTIMIX SC216 and OPTIMIX SC273 product formulas, successfully achieved a fully automated skimcoating process, covering automatic material feeding, scraping, and surface treatment. The practical results showed that the automated construction solution increased construction efficiency by over 30% compared to purely manual work. More importantly, the high consistency brought by robotic construction effectively reduced human operational differences, enabling the thickness and smoothness of each putty layer to meet stricter quality standards. This validation fully proves that Optimix not only possesses the research capability to adjust formulas but can also coordinate the entire construction chain to ensure the smooth implementation of new technologies in real site environments. Product Highlights: The Complementary Advantages of OPTIMIX SC216 and OPTIMIX SC273 OPTIMIX SC216 and OPTIMIX  SC273 each have unique features and can be flexibly selected according to different construction areas and environmental needs. Both have passed this robot compatibility optimization: OPTIMIX SC216 Skimcoat (Fine): Known for its high compressive strength and excellent bonding power, it is suitable for various substrate materials and both indoor and outdoor environments, making it a reliable choice for large-area wall leveling. After formula optimization, its slurry fluidity is more suitable for the robot's pumping system, ensuring stable material feeding and continuous construction. OPTIMIX SC273 Skimcoat (Putty for Paint): Focuses on the fine leveling of interior walls and ceilings. It features a high water retention rate and low VOC characteristics, making it particularly suitable for residential and public building projects with strict indoor air quality requirements. The optimized formula further enhances its surface molding quality under mechanical scraping conditions, making ceiling and wall construction results more delicate and even. Looking to the Future: Continuously Promoting the Smartification of Building Materials Calvin Chan, CEO of Optimix Group, stated: "We do not just provide building materials; we provide solutions. In the future, Optimix will continue to invest resources in developing more 'robot-friendly' building materials, expanding into more automated construction scenarios, and working with partners to jointly promote the smartification process of the construction industry in Hong Kong and the Greater Bay Area." Optimix will continue to invest R&D resources to deepen the integration of products and automated construction technologies. In the future, Optimix plans to further expand its robot-compatible building material product line, develop a series of formulas specifically designed for automated construction scenarios, and explore more application possibilities for smart construction. We believe that the future of the construction industry lies in the synergistic advancement of people and technology. Optimix will continue to be driven by scientific research and innovation, guided by customer needs, and work hand in hand with industry partners to create a new smart chapter for Hong Kong's construction industry.
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  • 2026-02-09
    Optimix Showcases at “Green Product Forum cum Exhibition": Flagship Products Pioneer the Transition to CICGPC 2.0
    We were honored to participate as an exhibitor in the "CIC Green Product Certification – Green Product Forum cum Exhibition," hosted by the Hong Kong Green Building Council (HKGBC) on 9 February 2026. This prestigious event gathered industry elites to collectively discuss and drive the future of green building and sustainable procurement. It was a privilege to be part of this dialogue, demonstrating our unwavering commitment to sustainable development.   Challenging Higher Standards: From Platinum to the New 2.0 Era During the exhibition, the Optimix booth served as a focal point where we highlighted three of our market-trusted green building products: OPTIMIX TA313 Tile Adhesive (Semi-Flexible), OPTIMIX TA328 Tile Adhesive (Flexible), and OPTIMIX TG410E Tile Grout (High Performance).   These three flagship products have previously been awarded the highest rating—Platinum—under the "CIC Green Product Certification (Version 1.0)," a testament to their proven quality. To further lead industry standards, Optimix has taken the initiative to apply for the scheme's stricter Version 2.0 certification for these products. This move not only demonstrates our confidence in product quality but also highlights Optimix's determination to proactively embrace higher environmental standards and continuously surpass ourselves.   Dual Assurance for Healthy Indoor Environments Beyond pursuing the highest recognition from the CIC Green Product Certification Scheme, we also showcased test reports confirming compliance with the US CDPH Standard Method v1.2 VOC emission standards. This validates the exceptional performance of Optimix products in controlling Volatile Organic Compounds (VOCs) and enhancing Indoor Air Quality (IAQ). We are dedicated to providing users with "odorless, non-toxic, and safe" choices, helping to create healthier indoor living environments.   Deepening Industry Exchange, Building a Green Future Throughout the exhibition, our team engaged in in-depth exchanges with numerous industry experts and partners, sharing insights on the critical role of green building materials in modern architecture and receiving positive feedback. This reaffirms the vital role Optimix plays in driving the industry's green transformation.   Looking ahead, this exhibition marks a new milestone in Optimix's green journey. We will continue to invest resources in R&D and innovation, developing more building materials that combine high performance with environmental benefits. We are fully committed to supporting Hong Kong's carbon neutrality goals and building a more sustainable, green city for the next generation.
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  • 2025-11-03
    Optimix Wins "Outstanding GBA Green Building Materials Brand" at HKEJ GBA Brand Awards of Excellence 2025
    We are proud to announce that Optimix has been honored with the "Outstanding Greater Bay Area Green Building Materials Brand Award" at the "GBA Brand Awards of Excellence 2025," hosted by the Hong Kong Economic Journal (HKEJ). This prestigious accolade is not only a recognition of our team’s dedication but also a testament to our unwavering commitment to driving sustainable construction across the region.   This award validates our comprehensive approach to green practices, spanning from product innovation to production excellence:   1. Product Excellence & Certification: Optimix’s entire range of dry mortar products has undergone rigorous testing for low Volatile Organic Compounds (VOCs) and achieved internationally recognized green building certifications. Fully compliant with the stringent standards of the Greater Bay Area, our products empower developers to achieve higher Green Building ratings and improved ESG performance for both new developments and renovation projects.   2. Sustainable Operations & Carbon Reduction: In active response to the nation's "Dual Carbon" goals, we have implemented photovoltaic solar panels and ISO 50001 energy management systems at our production facilities in Dongguan and Zhuhai. Through real-time data monitoring, we are progressively moving towards electricity self-sufficiency, laying a solid foundation for future carbon credit trading and operational sustainability.   3. Empowering Modern Construction (MiC): To support the rise of Modular Integrated Construction (MiC), Optimix proactively provides tailored material solutions for landmark projects in Hong Kong, including Light Public Housing (LPH) and other public housing developments. We firmly believe that MiC is a vital driver of green construction, significantly reducing construction waste, noise pollution, and dust.   Looking ahead, Optimix is poised to seize the dynamic development opportunities within the Greater Bay Area. We will continue to integrate green building materials with MiC technology to assist developers and property owners in upgrading existing assets. This honor serves as a new milestone, inspiring us to expand our sustainable solutions to broader markets and work tirelessly towards building a greener urban landscape.
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